From manual cash registers to the first on-premise point of sale software to cloud-based point of sale systems, the way retailers and...
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About the Author
Goose Fraser
Alix Fraser is a Product Content Specialist at Lightspeed. Alix delights in finding ways to deliver actionable insights to retailers and restaurateurs. When not cooking up data-driven blogs with valuable tricks and tips, Alix is on the hunt for new ways Lightspeed can help entrepreneurs bring their cities to life.
More from this author
Goose Fraser is a Product Content Specialist at Lightspeed. Goose delights in finding ways to deliver actionable insights to retailers and restaurateurs. When not cooking up data-driven blogs with valuable tricks and tips, Goose is on the hunt for new ways Lightspeed can help entrepreneurs bring their cities to life.
There’s no denying that retail has changed. The rise of online shopping has redefined the way customers interact with businesses....
- by Goose Fraser
We’re coming up on the biggest retail event of the year: the holidays. While shoppers look for gifts (and deals), retailers vy for...
- by Goose Fraser
The winter holidays are one of the most crucial sales periods for retailers. Some of the biggest sales days of the year happen in the...
- by Goose Fraser
You’re already operating multiple locations, or they’re in your business plan for the future—you know how valuable it is to have...
- by Goose Fraser
As more businesses around the world open their doors—and as more shoppers venture back into brick and mortar stores—there’s one...
- by Goose Fraser
eCommerce is booming. Online sales grew over 32% in the US alone in 2020. While lockdowns kept customers and retailers apart physically,...
- by Goose Fraser
Returns are often seen as the bane of a retailer’s business. The lost sales can seem expensive to allow, and it’s tempting to limit...
- by Goose Fraser
How can you offer customers one-on-one service? How can you convince them that coming in store is a worthwhile trip, with experiences...
- by Goose Fraser
Social media marketing is crucial for retailers. Your customers are on social media every day—if you’re not posting, you’re missing...
- by Goose Fraser
How do you make decisions for your business? Do you rely on gut instinct? Traditional knowledge? How do you measure success? How about...
- by Goose Fraser
2020 was an unpredictable year, full of challenges and opportunities. Now that we’re in 2021, it’s time to take a look back and...
- by Goose Fraser
There’s no way around it: 2020 was a challenging year. But amongst the challenges there were also opportunities. COVID-19 and governmental...
- by Goose Fraser
The way people think about retail is changing, and it’s no longer just about having the best products. It’s about eye-catching...
- by Goose Fraser
How do you engage, educate and sell to customers?Beyond traditional and multichannel retail approaches, omnichannel retail puts the...
- by Goose Fraser
Supporting Pride is part of our culture here at Lightspeed. Our CEO, Dax Dasilva, is openly gay and founded this company in Montreal’s...
- by Goose Fraser
Sustainable retail business practices are likely to resonate with your current and potential customers. Gen Z and Millennials, in particular,...
- by Goose Fraser
As you reopen your business to the public, you need to be smart about how you balance your bottom line with the health and safety of...
- by Goose Fraser
In-store pickup is concept that’s been a long time coming in the retail world. As long as brick-and-mortar businesses have been embracing...
- by Goose Fraser
Meal delivery has exploded in popularity. Close to $200 billion USD is spent on delivery and takeout each year—even prior to COVID-19,...
- by Goose Fraser
As states and provinces get ready to reopen, retailers must walk the careful balance of opening to the public while keeping everyone...
- by Goose Fraser
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