Sales & Marketing

Here’s something that’s on the minds of retailers around the world: how to increase retail sales in-store.Most retailers share...

Finding more customers isn’t the only way to bring in more revenue from your online store. One of the best ways to bring in more...

Lightspeed has partnered with Google to offer retail merchants access to integrated local inventory ads, a way to bring shoppers in...

Selling branded restaurant merchandise is a fantastic way for eateries to strengthen their connection with customers and increase sales....

With the recent and unforeseen increase in the popularity of golf, operators are no longer fighting to attract players to their facilities....

While the digitization of takeout, delivery and merchandise orders was inevitable, the COVID-19 pandemic has accelerated the popularization...

Social media marketing is crucial for retailers. Your customers are on social media every day—if you’re not posting, you’re missing...

We all know that first impressions matter and, when it comes to retail, they might mean the difference between a new customer and a...

Growing a small business is tough. With so many other merchants in your area offering similar products and services, attracting and...

While it was once considered impolite to have your phone at the dinner table, nowadays, if you don’t share your experience on social...

US consumers spend over $100 billion dollars on gift cards every year. Whether you’re a restaurateur or retailer, a gift card program...

Consumers are exposed to 4,000 to 10,000 ads each day, with every brand trying harder than the last to stand out from the crowd. Even...

Getting traffic to your website is the first step in owning an eCommerce business. But how do you make sure your customers are converting...

While having top-notch visual merchandising and eye-catching window displays attracts potential customers to your store in the first...

Happy (almost) Valentine’s Day, retailers! Since the day of hearts is upon us, we thought it’s high time to remind merchants about...

Is your golf course marketing strategy getting stale? With a little bit of creativity and out-of-the-box thinking, you can generate...

Every restaurant in town runs a special Valentine’s Day promotion—so what can you do to stand out? Lightspeed and 7shifts pulled...

Whether your store is open or you’re primarily conducting business through your webstore, nurturing your local community or expanding...

Supporting local movements have been sweeping the commerce industry and gaining steam during the COVID-19 global pandemic. Consumers...

The way people think about retail is changing, and it’s no longer just about having the best products. It’s about eye-catching...

Lost any customers to Golf Town lately?We feel your pain. Big retail stores have been chipping away at the success of golf pro shops...