Sales & Marketing

For whoever keeps saying millennial golfers and younger generations aren’t interested in golf, it’s time for a reality check. Since...

Markdowns are a reality for any retailer. A markdown is when a retailer permanently lowers a product’s price to increase the sales...

  When you hear the word advertising, what comes to mind? If you think about TV commercials, billboards, or radio ads, you would be...

Over 54% of US consumers start their product searches on Amazon. The potential to get your products in front of relevant audiences...

Members are the lifeblood of so many North American golf courses . They are the die hard golfers you rely on to re-up their memberships...

It’s no secret that Instagram has grown into a hugely influential platform when it comes to consumer purchasing decisions. In fact,...

  Text message marketing is working at many golf courses. When the right message is sent at the right time, it can be a powerful tool...

You see them all the time in the street, on coffee tables, in-store and restaurant windows—flyers. Although those promotional flyers...

Since the pandemic, golf has been booming in North America. In the United States alone, there are 25.6 million golfers as of 2022,...

Review platforms like Yelp, TripAdvisor, and Google and have democratized the once exclusive role of the restaurant critic. Thanks...

Does packaging make or break a product? That might sound like a bit of a stretch, but the unboxing experience is a fundamental part...

  Why Use Them Anyway? Social media contests are a great way for golf facilities to increase engagement, followers and brand loyalty....

You wouldn’t tee off without knowing the layout of the hole, so why do so many golf managers still use social media without proper...

Event planning is no easy task. If you aren’t organized, the sheer number of moving parts can make you go mad. Overall, tournament...

According to data provided by Instagram, 50% of users follow a business on Instagram, and 60% of them say they’ve learned of a...

Word-of-Mouth is by far the most influential marketing channel. People value referrals from their friends and family much more than...

By now, it’s pretty obvious that golf courses need to have a Facebook page. However, many business owners don’t see the real power...

  Who Are Snowbirds? In case you are not familiar with the term “Snowbird”, they can be defined as individuals aged 50 years and...

It’s that time of the year again. The fairways are covered in snow, the water has turned to ice, and the trees are bare. But that...

Deciding on which in-store promotions you should run is often one of the first things you consider when you start planning your holiday...

There are a ton of ways your restaurant can sell more.Two of the most known ways are to plan a profitable menu and to teach your waiting...