Webinar | Activating Data & Retaining Today’s New Bike Enthusiast

Get new enthusiasts to keep coming back

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Join Lightspeed and the National Bicycle Dealer Association to find out how data plays a critical role in customer retention. Get a better understanding of buyer intent and how to draw insights effectively. Whether you’re already using data or don’t know where to begin, this conversation is for you.

In this webinar we’ll cover:

  • Which customer data points you should be capturing
  • What to do once you’ve collected enough data
  • How to market more effectively with both your POS and website

Meet our speakers!

  • Heather Mason, President, National Bicycle Dealer Association
  • Tom Cohen, Ecommerce Manager, Wheelworks
  • Alexandre Therrien, Product Manager, Lightspeed and Co-founder, Rebicycle
  • Scott Buelter, CEO & Founder, Ascent360