Over the past four to five years, the retail industry has undergone major changes: retailers have learned that it’s six to seven times more costly to acquire a new customer than it is to retain an existing one. An important aspect of customer retention is communicating with and marketing to shoppers by offering personalized offers and rewards, at the shopper’s preferred touch points.
In this guide, we’ll cover the following topics:
- The customer service era
- Building customer loyalty through discounts
- AppCard & the future of small to medium-sized retailers
- & much more
Learn how Appcard & Lightspeed can cement your customer loyalty by downloading the full version of this guide.
Payment service providers: how to spot hidden fees and negotiate the best rate
From hidden fees to a seemingly endless sea of different payment processing rates, finding the right payment service...
Free Purchase Order Template
To order stock from vendors and suppliers, you need to send them a purchase order. Use our straight-forward purchase...
How to maximize your tax deduction with Section 179
Did you know that as a business owner, you can deduct the full cost of tools and software you use every day on your...
Retail Report: 50 Easy Holiday Marketing Ideas For Retailers
How do you stand out during the holidays? Offer potential customers engaging, rewarding reasons to shop with you and...
8 ways to keep your bike shop up to speed
Look no further than your POS to get your Interbike fix. Lightspeed’s retail POS integrates with some of the cycling...