Turn every shopper into a loyal customer with Lightspeed Retail

You work hard to acquire new customers. Lightspeed helps you establish repeat business partners and build long-term relationships.

Turn every shopper into a loyal customer with Lightspeed Retail

Built-in loyalty program

Get a loyalty program right out of the box to keep shoppers coming back.

Retailer and customer-friendly

Gaining points is automatic, so customers are effortlessly rewarded when they shop.

Valuable customer insights

Track customer spending habits and the results of your promotional efforts all from one dashboard.

Omnichannel loyalty tools

Reward customers whether they're shopping in-store or online.

Completely digital

Say goodbye to physical cards—Lightspeed lets you track points and rewards from your POS.

Advanced features available

Get advanced loyalty and marketing automation with Lightspeed Marketing & Loyalty powered by Marsello

Create a rewarding shopping experience with our loyalty program.

Show customers how much you value them by offering exclusive perks and rewards. Keep the ones you already have and give new shoppers a solid reason to ditch your competition.

  • Effortlessly enroll customers into your loyalty program right at the point of sale
  • Customize loyalty pointson specific products to drive sales
  • Offer convenience by tracking points digitally—no punch cards required
  • Run double or triple-point events to encourage people to buy

Keep in touch and stay top of mind.

Whether you're notifying customers about upcoming promotions or just want to stay in touch with your loyal patrons, Lightspeed gives you the tools you need to connect with shoppers.

  • Send timely messages and promotions via email and SMS
  • With Lightspeed Marketing & Loyalty powered by Marsello, segmenting customers is a breeze
  • Create automatic email flows based on customer behavior

Elevate your loyalty initiatives

Need more sophisticated loyalty tools? Lightspeed Marketing & Loyalty powered by Marsello has everything you need to level up your rewards program.

  • Set membership tiers to encourage customers to unlock even more perks
  • Auto-segment your customers based on their purchasing habits
  • Make customers feel extra special with birthday perks just for them
  • Offer personalized rewards and recommendations

Use our loyalty program to get to know your customers better.

Easily collect the data you need to personalize your customers' shopping experiences and use our loyalty program to keep them coming back.

  • Stay on top of their contact details so you can keep in touch and stay top of mind
  • Gain insights into shoppers' purchasing habits and spending patterns
  • Put all that info to good use with robust customer comms and personalization tools
  • Generate POS reports on your top spenders, new customers and dormant shoppers

Get the kind of support you've always wanted.

We'll go the extra mile because the best things in life are supposed to be free.

  • One-on-one onboarding session. For free, of course.
  • Webinars, demos and videos. Again, all totally free.
  • Unlimited 24/7 support. Always free — but you knew that

Your customer loyalty toolbox.

Tune up your loyalty program and connect with customers with our free guides.

Let us do the work.

We’ll show you around, sign you up, and pick the right plan for you.

Frequently Asked Questions

Do I need additional hardware to run Lightspeed Loyalty?

Not at all. Lightspeed Loyalty syncs directly into Lightspeed Retail and Lightspeed eCom, so whatever hardware you’re already using to run your point of sale on is all you need for your loyalty program too.

Can my customers collect points with their credit card?

Absolutely. No matter what your customers decide to pay their bill with, it will never prevent them from collecting their points within Lightspeed Loyalty.

Do you offer a non-integrated version as well?

Currently, Lightspeed Loyalty is only available as a fully integrated solution with your Lightspeed Retail point of sale and Lightspeed eCom online store.

I currently use a different loyalty program. If I switch, will I lose all my data?

If you have an existing loyalty program, we’ll take care of porting over all reward balances.

Will Lightspeed Loyalty work with my current point of sale and/or existing loyalty software?

Lightspeed Loyalty is a standalone loyalty solution that does not sync with, nor require, any secondary loyalty software. It works with Lightspeed Retail and Lightspeed eCom exclusively.