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Does packaging make or break a product? That might sound like a bit of a stretch, but the unboxing experience is a fundamental part...
Facebook has made it no secret that live video is a key way of getting your content in front of even more of your target audience....
Being an entrepreneur is demanding. For the sake of getting your business off the ground, you’ll work longer hours than you thought...
The rise of Instagram — now the fastest growing social network — has many independent retailers owners wondering how they can get...
Email marketing campaigns and newsletters are a great way to keep your customers engaged with your ecommerce business. The audience...
These days, being on social media is a must for small businesses. Platforms like Instagram, Facebook, and Twitter are the perfect digital...
Have you ever searched for your business’ top keywords and phrases only to see you don’t have a high search ranking? The solution...
It’s the most romantic time of the year, and love (for your products) is in the air.For retailers, Valentine’s Day is the first...
When you’re shopping in a brick and mortar store, you can interact with products. You can touch, see and inspect them. When you...
The foundation of any business is good organization, whether it’s your staff, store layout, or backend solution. For most eCommerce...
Last month at our European networking event, Connect, Lightspeed officially announced our brand new theme store. Beyond the obvious...
Over $465 billion is spent during the holidays. But if you want to get a nice slice of that pie, you need to develop a marketing campaign...
Search engine optimization (SEO) and social media marketing (SMM) may seem like distant terms to a layman. One term talks about...
Our partner, Crivex, has been designing themes and apps for Lightspeed eCommerce since 2014. Their newest theme on the block is the...
What do you need to do to grow your audience?You might invest in Google and Facebook ads with the hopes that they will attract people....
Do you know how much money your inventory is making for your shop? To answer that question, you’re going to need to crunch some numbers....
At Lightspeed, as we continuously work toward improving our products, some questions always remain top of mind. What should we focus...
As you likely know by now, having an eCommerce website is not just a “nice to have” for brick-and-mortar retailers – it has become...
Cryptojacking is fast becoming the favoured cash cow of online criminals. Bad actors can generate huge sums by infecting eCommerce...
Staying ahead of the competition can be difficult in today’s online world. Search Engine Optimization (SEO) continues to play a pivotal...
As one of the oldest Lightspeed partners, Dyvelopment is a real pioneer in Lightspeed themes and apps. All this expertise and the latest...
